A stationery store for every growing city.
SB GO brings stationery, art supplies, gifts, party essentials and everyday products together in one bright, easy-to-shop store, at prices that work for every family.
Where SB GO comes from
SB GO is a venture of Skyblue Art Pvt. Ltd. Years in creative retail have taught us what customers reach for every week, what they save up for, and what brings them back.
SB GO takes that experience to more cities. It's a compact, value-focused format built for everyday needs, so good stationery and creative supplies are never a long trip away.
Everything under one roof
School and office stationery, art and craft supplies, gifts and wrapping, party and festive décor, toys and games, bags and bottles, all arranged in clear, easy-to-browse sections.
Who we're for
Students & parents
Everything for the school year, from the first notebook to the last-minute project.
Working professionals
Files, planners and desk essentials for the daily routine.
Artists & hobbyists
Colours, canvases, craft kits and materials to make something new.
Occasions & celebrations
Gifts, cards and party supplies for birthdays, festivals and everything in between.
Our promise
Convenience
A store close to home, laid out so you find what you need in minutes.
Variety
Hundreds of products across stationery, art, gifting and more, in one visit.
Value
Everyday prices that fit a family budget, without cutting corners on quality.
500 stores. One SB GO.
Through a growing network of franchise partners, we're working towards 500 SB GO stores across India by 2040, bringing quality stationery and everyday essentials to every growing city.
What makes the SB GO model work
A proven format with the systems to support every store.
A focused format
Stationery, art, gifting and celebration retail in one compact store.
Built for growing cities
Designed around the shoppers and locations of Tier 2 and Tier 3 markets.
A range that sells
An assortment curated around everyday demand.
One identity, one playbook
Standard store design and operating systems at every location.
Central sourcing
Procurement and inventory support from head office.
Proven retail experience
Years of creative retail know-how behind every store.